Mailing Has Been My Life – And I Love IT!

My first job, 2 weeks out of High School, was working for The National Geographic Society. I worked in the mail room as a clerk where I got my first experiences handling mail for a large corporation. I soon felt the need to move on and was trained to drive the large delivery trucks delivering [...]

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Postcard Mailing 101

Many businesses are turning to postcards as their first choice when considering direct mail media for their marketing campaigns. Postcards can be a valuable resource for the budget-minded during an economic downturn, where every dollar spent is important. Many printers, both local and online, have recognized this and are now offering beautiful four-color, glossy postcards [...]

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Barcode Your Business Reply Mail

The U.S. Postal Service has one particular requirement that I see is overlooked a great deal.  Here is an excerpt from one of the rules, as printed in the current Domestic Mail Manual: 3.17 Enclosed Reply Cards and Envelopes, 3.17.1 Basic Standard All letter-size reply cards and envelopes (business reply mail (BRM), courtesy reply mail (CRM), [...]

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