Choosing the right Mailing Company.

Just as in any industry you will find a wide range of experience, equipment and passion when comparing Mailing Firms. It is always important to know a little about the company that might be handling something so important and expensive as your marketing campaign. How long have they been in business, do they have references, [...]

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My Printer also does mailing, why go to a Mail House?

Many Printers are and have been adding mailing to their list of services. Some are equipped to process mail in-house and many outsource this part once the media is printed. This marriage of the two industries is a relatively new concept mostly brought on by the recent economic downturn. Seeing their profits fall during these [...]

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Should I purchase my mailing list from a Mail House or a List Company?

List companies are good sources for buying mailing lists but are they the best? Not in my opinion. First of all, let’s talk price. A List Company usually has a pricing structure based on the quantity that a customer purchases. A Direct Mail Firm that offers Mailing Lists will get discounts off the retail pricing [...]

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